SEO datasets published by Cost SEO
7 datasets, each derived from named sources' own pages and re-read on a cadence, latest 2026-11-05.
| Dataset | Headline figure | Sources | Read |
|---|---|---|---|
| Google Organic CTR Benchmark | 0.7 to 95.4 % | 8 of 13 read | 2026-11-05 |
| Local Search Review Behaviour | 1 to 99 % | 6 of 8 read | 2026-11-05 |
| Marketing Budget Share Benchmark | 26.1 to 90.5 % | 3 of 12 read | 2026-11-05 |
| Organic Search Traffic Share | 24 to 54 % | 7 of 8 read | 2026-10-30 |
| UK SEO Labour Cost Benchmark | 32.07 GBP | 2 of 10 read | 2026-11-05 |
| UK SEO Package Tier Board | 49 to 1,300 GBP | 16 of 31 read | 2026-11-05 |
| UK SEO Retainer Price Index | 99 to 1,500 GBP | 64 of 92 read | 2026-10-31 |
How these are made
Every dataset starts as a charter that names the buyer's question and the sources by URL. Our fetch service reads each source's own page, and the sentence carrying the figure is kept exactly as printed, with the page and the day it was read.
A reviewer accepts or refuses every candidate sentence with the reason recorded, and the derivation is computed over one figure per source, or one for each breakdown a source prices. A source read in full that publishes nothing is counted as not published, never filled in. Each dataset is re-read on its cadence, so the next read reports what moved.
Google Organic CTR Benchmark
The Google Organic CTR Benchmark carries 28 published figures read from 8 sources' own pages; the 21 published figures given by SERP feature run from 0.70 to 95.40 percent, read 29 October 2026.
8 of the 13 named sources read in full publish a figure; 5 publish none, read 29 October 2026.
Download the CSV (28 rows) · JSON · Markdown
Local Search Review Behaviour
The Local Search Review Behaviour carries 213 published figures read from 6 sources' own pages; the 207 published figures given by question run from 1 to 99 percent, read 29 October 2026.
6 of the 8 named sources read in full publish a figure; 2 publish none, read 29 October 2026.
Download the CSV (213 rows) · JSON · Markdown
Marketing Budget Share Benchmark
The Marketing Budget Share Benchmark carries 5 published figures read from 3 sources' own pages; the 3 published figures given by survey run from 26.10 to 90.50 percent, read 29 October 2026.
3 of the 12 named sources read in full publish a figure; 9 publish none, read 29 October 2026.
Download the CSV (5 rows) · JSON · Markdown
Organic Search Traffic Share
The Organic Search Traffic Share carries 17 published figures read from 7 sources' own pages; the 7 published figures given by industry run from 24 to 54 percent, read 29 October 2026.
7 of the 8 named sources read in full publish a figure; 1 publish none, read 29 October 2026.
Download the CSV (17 rows) · JSON · Markdown
UK SEO Labour Cost Benchmark
The median published figure in the UK SEO Labour Cost Benchmark is 32.06 GBP across 2 sources' own pages (range 19.67 to 44.46 GBP), read 21 October 2026.
2 of the 10 named sources read in full publish a figure; 8 publish none, read 21 October 2026.
Download the CSV (2 rows) · JSON · Markdown
UK SEO Package Tier Board
The UK SEO Package Tier Board carries 27 published figures read from 16 sources' own pages; the 15 published figures given without a breakdown run from 49 to 1,300 GBP, read 21 October 2026.
16 of the 31 named sources read in full publish a figure; 15 publish none, read 21 October 2026.
Download the CSV (27 rows) · JSON · Markdown
UK SEO Retainer Price Index
The UK SEO Retainer Price Index carries 73 published figures read from 63 sources' own pages; the 37 published figures given without a breakdown run from 99 to 1,500 GBP (64 sources publish a figure), read 31 October 2026.
64 of the 92 named sources read in full publish a figure; 28 publish none, read 31 October 2026.
Download the CSV (76 rows) · JSON · Markdown